Welcome Address
ACRA

Keynote Address: Preparing SMEs for Accelerated Growth in the Recovering Economy
Mr Teng Theng Dar, Chief Executive Officer, Singapore Business Federation

      • Outlook for 2010
      • Promoting sustainable growth for SMEs in Singapore and the Asia Pacific region
      • Update on the Free Trade Area of the Asia Pacific (FTAAP)
      • Interpretation of Budget 2010 for SMEs

Open Analytics - Dynamic Business Intelligence Enabled by XBRL Financials
Ms Jerlene Tan, Policy Analyst , ACRA

       • Introduction to Open Analytics
       • Measuring financial performance against competitors using Open Analytics
       • Develop performance improvement strategies

2009 Economic Crisis: Lessons for Singapore SMEs
Mr Eustace Fernandez, Director, Marketing , DP Information Group

       • Results of Singapore 1000, SME 500 and Singapore International Ranking
       • Key lessons for SMEs with regards to growth, financing and risk managements
       • Key lessons from industries and SMEs that performed well during the financial crisis

Coffee Break

Balancing Credit Risk and Achieving Growth through Increase Sales and Financing
Mr George Goh, Hon. Secretary and Training and Education Chairman, Singapore Association of Credit
Management. Associate Director, HSBC Insurance Brokers (S) Pte Ltd

       • Elements of good credit insurance programme and how to manage programme to facilitate more sales
       • Effective contract and payment terms
       • Types of credit insurance available
       • Management of credit limits and handling overdue accounts problems
       • Ensuring claims are payable, handling disqualified claims and using credit insurance as collateral
          for additional financing.

Driving Sales through Online Strategies
Mr Stanley Tay, Managing Director, PurpleClick Media

       • Explore recent Internet and online marketing trends across Asia and the influences on SMEs
       • Understanding the concept of online marketing and its significance to businesses growth
       • Discover Search Engine Marketing (SEM), Search Engine Optimization (SEO), Online Display,
         Web Analytics, Email marketing and other various online marketing channels
       • Case Studies

Case Study: Harry's Holdings - The Journey of an Entrepreneur
Mr Mohan Mulani, CEO and Director, Harry’s Holdings

       • Secret to Harry's success
       • Challenges of operating nightlife establishments in Singapore and how to overcome them
       • Opportunities in a crisis
       • Learning points in the journey of an entrepreneur
       • Advice for new entrepreneurs

  Essential Filings with ACRA
  Ms Valerie Lim
  Practising Chartered Secretary
  The Singapore Association of the Institute of
  Chartered Secretaries and Administrators (SAICSA)

       • Overview of online filing systems
       • Maintaining filing requirements

  Updates on Budget 2010
  Ms Lim Keah Yen & Ms Ng Pei San
  Principal Tax Officers, IRAS

       • Key changes and must-knows for businesses
          from the Budget 2010 statement

  Directors' Duties and Compliance Issues
  Mr Cheok Yu-Liang
  Legal Officer, ACRA

       • Overview of director’s statutory duties
          under the Companies Act
       • Understanding legal consequences for
          breaching director’s duties
       • Importance of corporate compliance
       • Case studies

  Essentials on GST
  Ms Marchelle Lim
  Senior Tax Officer, IRAS

       • Understanding basic GST concept
       • Understanding liability for GST registration
       • Charging and claiming GST and Accounting
          Software Assistance Scheme

Coffee Break

  Audit Exemption for Small Companies
  Mr Yeo Boon Chye
  Partner, Assurance and Business Advisory
  Foo Kon Tan Grant Thornton

       • Users of financial statements
       • Purpose and reason for a statutory audit
       • Value of an audit for Small Medium
          Enterprises (“SMEs”)
       • Audit exemption
       • Exempt Private Companies (“EPCs”)
       • Statistics
       • Services small companies can get from
          professional firms

  What Every Employer Needs to know about CPF
   Ms Erica Aw
   Assistant Director (Recovery), CPF Board

       • Objectives of CPF
       • Definitions of employer and employee
       • CPF contributions
       • Modes of CPF payments
       • Common errors and enforcement of
          CPF payments

  Preparing Statutory Financial Statements and
  Keeping Quality Records
  Mr Shanker Iyer
  Founding Partner, Shanker Iyer & Co

       • Overview of financial reporting standards
          for SMEs
       • Benefits of proper record keeping

  Medisave for the Self-Employed Scheme
  Miss Caitlin Fan Yufen
  Senior Executive (Self-Employed Services),
  CPF Board

       • Overview of Medisave for the Self-employed
          Scheme
       • Requirements to make Medisave contributions
       • Benefits of Medisave

  Panel Discussion cum Q&A

  Financing Schemes for SMEs
  Mr Henry Lee
  Financial Advisor Associate, Enterprise
  Development Centre@Singapore Manufacturers'
  Federation

        • Update of enhancement / changes to
           government financing schemes
        • Alternative financing options available
           for SMEs

  Clinic Sessions

End of programme